Updated:
Originally Published:
SAN DIEGO & PINEVILLE, La.— A cornhole toss. A paintbrush stroke. A simple donation. Each small act added up to something big—more than $24,000 raised by Beta Engineering teammates across the country to fuel Blood Cancer United’s mission to give patients and their loved ones more time together.
This year, Beta teammates got creative: selling swag, hosting paint nights, and partnering with vendors and subcontractors to raise both funds and awareness. The excitement carried into Beta’s 4th annual Throw for a Cure, a company-wide jambalaya lunch and cornhole tournament that united teams across the Crest Industries family of companies for friendly competition and a final fundraising push.
The real driver behind this year’s success was the focus on the “why.” Beta’s message stayed simple: get involved, give what you can, and support this cause because it’s the right thing to do. That spirit of shared purpose and the commitment to help families affected by blood cancer powered every dollar raised.
Beta’s fundraising efforts culminated at the San Diego Light The Night Walk, where lanterns glowed along the bay front in a moving display of remembrance, hope, and support for those touched by blood cancer.
Blood Cancer United (formerly The Leukemia & Lymphoma Society) funds groundbreaking research and provides vital support for patients and families. Together, organizations like Beta and its partners are helping advance treatments, hope, and ultimately, the search for a cure—learn how you can join us in powering more tomorrows.
For more than a decade, Beta has stood alongside Blood Cancer United to bring light to the darkness of blood cancer. What began as a team tradition has grown into a lasting partnership built on compassion, community, and the belief that together, we can power more tomorrows.
To mark this year’s milestone, Natalie Merkley, Campaign Development Manager at Blood Cancer United, shared a heartfelt message reflecting on the shared impact and congratulating Beta on its 50th anniversary.
Beta Engineering is a substation EPC company headquartered in Pineville, La., with an office in San Diego. Since 1975, we’ve helped power delivery companies across the U.S. complete high-voltage substation and transmission line projects.
At Beta, we believe our work is powered by people—those who bring passion, purpose, and problem-solving to every challenge. If you’re looking to build a career that makes a difference, join a team that’s been lighting the way for 50 years. Explore open opportunities here.
Updated:
November 5, 2025
Updated:
Originally Published:
SAN DIEGO & PINEVILLE, La.— A cornhole toss. A paintbrush stroke. A simple donation. Each small act added up to something big—more than $24,000 raised by Beta Engineering teammates across the country to fuel Blood Cancer United’s mission to give patients and their loved ones more time together.
This year, Beta teammates got creative: selling swag, hosting paint nights, and partnering with vendors and subcontractors to raise both funds and awareness. The excitement carried into Beta’s 4th annual Throw for a Cure, a company-wide jambalaya lunch and cornhole tournament that united teams across the Crest Industries family of companies for friendly competition and a final fundraising push.
The real driver behind this year’s success was the focus on the “why.” Beta’s message stayed simple: get involved, give what you can, and support this cause because it’s the right thing to do. That spirit of shared purpose and the commitment to help families affected by blood cancer powered every dollar raised.
Beta’s fundraising efforts culminated at the San Diego Light The Night Walk, where lanterns glowed along the bay front in a moving display of remembrance, hope, and support for those touched by blood cancer.
Blood Cancer United (formerly The Leukemia & Lymphoma Society) funds groundbreaking research and provides vital support for patients and families. Together, organizations like Beta and its partners are helping advance treatments, hope, and ultimately, the search for a cure—learn how you can join us in powering more tomorrows.
For more than a decade, Beta has stood alongside Blood Cancer United to bring light to the darkness of blood cancer. What began as a team tradition has grown into a lasting partnership built on compassion, community, and the belief that together, we can power more tomorrows.
To mark this year’s milestone, Natalie Merkley, Campaign Development Manager at Blood Cancer United, shared a heartfelt message reflecting on the shared impact and congratulating Beta on its 50th anniversary.
Beta Engineering is a substation EPC company headquartered in Pineville, La., with an office in San Diego. Since 1975, we’ve helped power delivery companies across the U.S. complete high-voltage substation and transmission line projects.
At Beta, we believe our work is powered by people—those who bring passion, purpose, and problem-solving to every challenge. If you’re looking to build a career that makes a difference, join a team that’s been lighting the way for 50 years. Explore open opportunities here.
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