Throughout the month of February, Crest Industries held a “Geauxing Red” campaign to raise awareness about heart health in the community. The campaign included a competition among Crest’s family of companies to see which company could win the most heart points during the month, and Beta finished out the month as the winner of Crest’s 2022 Heart Award.

February is National Heart Month and a time when many organizations look for ways to promote heart health. These activities raise awareness about the risks of heart disease, which is the leading cause of death in the U.S., according to the CDC. Crest’s “Geauxing Red” campaign encouraged employees to exercise, eat healthy snacks, and wear red to raise awareness about heart health.

Beta and its larger Crest family have been actively involved in heart health community events for several years, including a companywide Beta walking campaign in February 2021 and local walks for the American Heart Association’s Central Louisiana chapter. Learn more about heart health at www.heart.org.